Ask Ziggy: your AI assistant in the Akeneo PIM

Ask Ziggy is an AI-powered assistant built directly into the Akeneo PIM. It helps you explore your catalog, understand your data, search Akeneo documentation, and get best-practice advice - all through natural language.

Ask Ziggy works in multiple languages, so you can ask questions and receive answers in the language you are most comfortable with. Ask Ziggy is available on all Akeneo SaaS editions.

Access Ask Ziggy

Ask Ziggy appears as a chat icon in the bottom-right corner of the PIM interface. You can drag the icon along the edges of your screen to reposition it - your preferred position is remembered in your browser.

Click the icon to open the Ask Ziggy panel on the right-hand side of your screen. The panel overlays the existing PIM interface, so you can continue viewing your catalog while chatting with Ziggy.

On first use, the Ask Ziggy chat icon can be found in the bottom-right corner of the PIM. Select it to open the chat panel on the right-hand side.

To start a new conversation, click the New Chat button at the top of the panel . You can also access your conversation history by clicking the clock icon next to New Chat - this lets you search and revisit past conversations.

What Ask Ziggy can do

Ask Ziggy has access to Akeneo Help Center documentation and for each tenant also access to that tenant's PIM configuration (e.g. enabled features and package) as well as PIM data. Below is an overview of everything Ask Ziggy can help you with.

Search Akeneo documentation

Ask Ziggy can search the Akeneo Help Center and documentation to answer your questions without leaving the PIM. This includes explaining Product Cloud concepts, giving step-by-step guidance on how to do things, clarifying standard error codes, and describing features.

Example questions:

• "What is Completeness and how does it work?"
• "How do I set up a new Channel?"
• "Explain the syntax for rule conditions."

Explore your catalog

Ziggy can read and explain anything in your catalog. Ask about:

Example questions:

• "What Attributes are required for the Clothing Family on the ecommerce Channel?"
• "Show me all the options for the color Attribute."
• "Which Locales are enabled on the print Channel?"
• "Show me the category tree for master."
• "How many workflows do I have enabled?"

Review and debug configurations

Ziggy can help you review JSON configurations and troubleshoot how features work. Paste your config or describe what you need, and Ziggy will explain the syntax, flag issues, and suggest corrections.

For features where Ziggy has direct access to your tenant (such as rules), it can also tell you what you currently have set up - for example, "How many AI enrichment configurations do I have enabled?" or “Show me my active rules.”

Example questions:

• "Can you check this rule condition JSON for errors?"
• "Help me write a transformation config for my thumbnail Asset Family."
• "Show me my active rules."

Get best-practice advice

Ask Ziggy can provide read-only recommendations based on your catalog data and Akeneo documentation. This includes suggestions for improving your data model, refining your taxonomy, and analyzing Family-to-Attribute mappings.

Example questions:

• "Are there any Attributes in my catalog that might be redundant?"
• “How could I improve the structure of my Electronics Family?”

Ask Ziggy x Akeneo Product Cloud

Ask Ziggy works hand in hand with the Akeneo Product Cloud products you have enabled: it surfaces what is in them and helps you decide what to do next.

Example questions:

• "What should I prioritize to improve my products based on PX Insights?"
• "Which Shopify syncs failed?"
• "Why did my last sync to my EU store end with warnings?"

Manage access to Ask Ziggy

Ask Ziggy is enabled by default for all user roles. If you need to restrict access for specific user groups, you can do so through role permissions.

1. Go to System > Roles.
2. Select the role you want to modify.
3. Click Permissions > Ask Ziggy.
4. Uncheck Explore with Ziggy, our AI Conversational Assistant.
5. Click Save.

Users assigned to that role will no longer see the Ask Ziggy icon in the PIM.

Tips for getting the best results

• Be specific. Instead of "tell me about my products," try "show me all Attributes required for the Shoes Family on the ecommerce Channel."
• Ask in your language. Ask Ziggy works in multiple languages - ask in whichever language is most natural for you.
• Use conversation history. Click the clock icon next to New Chat to revisit and continue past conversations.
• One topic per chat: Ziggy gives sharper answers when a conversation stays focused on a single task. Use the New Chat button when you switch to something unrelated.
• Validate Ziggy's answers. Always review answers before acting on them. Rate responses with thumbs up or thumbs down buttons or use the “Share feedback” link in the footer for general comments.